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Add a new source to your online marketing dashboard in a few clicks.\u003C/p>",{"id":516,"name":517,"alternativeText":499,"caption":31,"width":477,"height":478,"formats":518,"hash":524,"ext":292,"mime":293,"size":525,"url":526,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":527,"updatedAt":528},8145,"data-visualization.png",{"thumbnail":519},{"ext":292,"url":520,"hash":521,"mime":293,"name":522,"path":484,"size":523,"width":486,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/strapi_blog_files/thumbnail_data_visualization_7c585bdbb6.png","thumbnail_data_visualization_7c585bdbb6","thumbnail_data-visualization.png",19.8,"data_visualization_7c585bdbb6",44.34,"https://s3.us-east-2.amazonaws.com/whatagraph.com/strapi_blog_files/data_visualization_7c585bdbb6.png","2023-01-30T08:23:30.250Z","2023-03-02T06:54:21.563Z",[],{"id":153,"__component":531,"title":532},"sections.static-testimonials","It’s good to be loved! Our clients are not shy about expressing it.",{"id":534,"__component":535,"title":536,"cta_collection":537,"cta":546,"details":547},268,"sections.details","All dashboard features your agency needs",{"id":42,"Name":538,"createdAt":539,"updatedAt":540,"publishedAt":541,"cta":542},"Explore all features","2024-11-18T10:53:07.187Z","2024-11-18T10:53:08.136Z","2024-11-18T10:53:08.129Z",[543],{"id":544,"label":538,"url":545,"subtext":31,"style":461,"element_id":31,"color":31,"icon":31,"width":31},1573,"https://whatagraph.com/features",[],[548,570,590,609],{"id":270,"title":549,"text":550,"createdAt":551,"updatedAt":552,"publishedAt":553,"image":554,"link":31},"50+ data sources","Create a true cross-channel digital marketing dashboard in Whatagraph. Over 50 integrations for your cross-channel marketing campaigns. ","2023-01-31T12:31:05.809Z","2024-06-13T09:17:58.909Z","2023-01-31T12:32:52.435Z",{"id":555,"name":556,"alternativeText":557,"caption":31,"width":558,"height":558,"formats":559,"hash":565,"ext":292,"mime":293,"size":566,"url":567,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":568,"updatedAt":569},8557,"01_40 integrations.png","An icon symbolising the capabilities and features of Whatagraph",320,{"thumbnail":560},{"ext":292,"url":561,"hash":562,"mime":293,"name":563,"path":31,"size":564,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_01_40_integrations_d80753d5dd.png","thumbnail_01_40_integrations_d80753d5dd","thumbnail_01_40 integrations.png",18.04,"01_40_integrations_d80753d5dd",10.91,"https://s3.us-east-2.amazonaws.com/whatagraph.com/01_40_integrations_d80753d5dd.png","2023-01-31T13:59:29.362Z","2023-04-24T11:46:13.228Z",{"id":153,"title":571,"text":572,"createdAt":573,"updatedAt":574,"publishedAt":575,"image":576,"link":31},"Cross-channel insights","Include data from different sources into the same widgets or dashboards with a few clicks. Provide a full picture of your campaigns’ success.","2023-02-07T20:43:36.410Z","2025-03-13T12:43:33.127Z","2023-02-07T21:32:45.887Z",{"id":577,"name":578,"alternativeText":557,"caption":31,"width":558,"height":558,"formats":579,"hash":585,"ext":292,"mime":293,"size":586,"url":587,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":588,"updatedAt":589},13989,"02_Cross-channel.png",{"thumbnail":580},{"ext":292,"url":581,"hash":582,"mime":293,"name":583,"path":31,"size":584,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_02_Cross_channel_3f14087586.png","thumbnail_02_Cross_channel_3f14087586","thumbnail_02_Cross-channel.png",22.07,"02_Cross_channel_3f14087586",71.77,"https://s3.us-east-2.amazonaws.com/whatagraph.com/02_Cross_channel_3f14087586.png","2025-03-13T12:43:09.334Z","2025-03-13T12:43:29.259Z",{"id":38,"title":591,"text":592,"createdAt":593,"updatedAt":594,"publishedAt":595,"image":596,"link":31},"Live dashboards","Securely share interactive access to your dashboard at any time from anywhere.","2023-06-01T10:19:34.761Z","2023-12-08T11:21:28.461Z","2023-06-01T10:31:26.310Z",{"id":597,"name":598,"alternativeText":31,"caption":31,"width":558,"height":558,"formats":599,"hash":605,"ext":292,"mime":293,"size":606,"url":607,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":608,"updatedAt":608},10796,"Rounded feature icon (3).png",{"thumbnail":600},{"ext":292,"url":601,"hash":602,"mime":293,"name":603,"path":31,"size":604,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Rounded_feature_icon_3_00b8edd91e.png","thumbnail_Rounded_feature_icon_3_00b8edd91e","thumbnail_Rounded feature icon (3).png",13.01,"Rounded_feature_icon_3_00b8edd91e",9.67,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Rounded_feature_icon_3_00b8edd91e.png","2023-06-01T10:19:30.943Z",{"id":610,"title":611,"text":612,"createdAt":613,"updatedAt":614,"publishedAt":615,"image":616,"link":31},78,"White-label dashboards","Customize colors and logos in each dashboard to align it with your agency’s or clients’ branding and style.\n","2023-12-08T11:20:47.993Z","2023-12-11T10:57:41.181Z","2023-12-08T11:32:07.683Z",{"id":617,"name":618,"alternativeText":557,"caption":31,"width":558,"height":558,"formats":619,"hash":625,"ext":292,"mime":293,"size":626,"url":627,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":628,"updatedAt":629},8560,"04_White label.png",{"thumbnail":620},{"ext":292,"url":621,"hash":622,"mime":293,"name":623,"path":31,"size":624,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_04_White_label_cc7067bedf.png","thumbnail_04_White_label_cc7067bedf","thumbnail_04_White label.png",14.45,"04_White_label_cc7067bedf",9.52,"https://s3.us-east-2.amazonaws.com/whatagraph.com/04_White_label_cc7067bedf.png","2023-01-31T14:14:53.238Z","2023-04-24T11:44:56.347Z",{"id":631,"__component":632,"title":633,"subtext":634,"subtextBottom":635,"titleSize":636,"type":636,"subtextStyle":636,"disableTopMargin":15,"disableBottomMargin":32,"CTA":637,"cta_collection":31},99,"sections.headline","What is an online marketing dashboard?","\u003Cp>An online marketing dashboard is a type of online dynamic display with interactive data visualizations of marketing KPIs, metrics, and other data points. You can use his dashboard to track campaign performance from social media, paid ads, or email marketing. By sharing an online dashboard that updates in real time, you can show clients what you do and why it is important for their business.\u003C/p>","","normal",[],{"id":639,"__component":640,"description":31,"items":641},261,"sections.faq",[642,646,650,654],{"id":643,"question":644,"answer":645},840,"What should an online dashboard include?\n","\u003Cp>An online dashboard should include key performance indicators (KPIs) and metrics that help marketing teams monitor the effectiveness of marketing campaigns and overall marketing activities. Here are some essential components you can consider:\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>1. Website Traffic Metrics\u003C/strong>: total visitors, unique visitors, page views, click-through rate (CTR) bounce rate, and time spent on site. Website performance metrics such as these can even indicate if something is wrong with your website and calls for closer inspection.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>2. Conversion Metrics\u003C/strong>: conversion rates for various actions, such as form submissions, downloads, purchases, or other desired outcomes.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>3. Lead Generation Metrics\u003C/strong>: the number of leads generated through marketing efforts, as well as lead quality indicators such as lead source and lead-to-customer conversion rate.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>4. Advertising Metrics\u003C/strong>: click-Through Rate (CTR) for ads, cost per click (CPC).\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>5. Return on Investment (ROI)\u003C/strong>: the effectiveness of marketing campaigns by calculating the ROI, comparing the revenue generated from marketing efforts to the cost of those efforts.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>6. Campaign Performance Metrics\u003C/strong>: the performance of individual marketing campaigns, including metrics such as click-through rates, conversion rates, and cost per acquisition.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>7. Social Media Marketing Metrics\u003C/strong>: the engagement metrics on social media platforms, such as likes, shares, comments, and follower growth.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>8. Email Marketing Metrics\u003C/strong>: email open rates, click-through rates, conversion rates, and unsubscribe rates to assess the effectiveness of email campaigns.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>9. SEO Metrics\u003C/strong>: keyword rankings, organic traffic, and backlink metrics to assess the effectiveness of search engine optimization efforts.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>10. Marketing Funnel Metrics\u003C/strong>: metrics at each stage of the marketing funnel, from awareness to conversion, to identify areas for improvement and optimize the customer journey.\u003C/p>\u003Cp> \u003C/p>\u003Cp>\u003Cstrong>11. Data Visualization\u003C/strong>: charts, graphs, and other visualizations to make data more digestible and actionable for stakeholders.\u003C/p>\u003Cp> \u003C/p>\u003Cp>You should always customize your marketing dashboard based on your specific marketing goals, target audience, and marketing channels you or your clients use.\u003C/p>",{"id":647,"question":648,"answer":649},841,"What channels can you connect to a Whatagraph online dashboard?","\u003Cp>You can connect over 45 popular marketing platforms via fully managed integrations. These include Google Analytics 4, social media like Facebook, LinkedIn, and Instagram, PPCs like Google Ads (Adwords), email marketing apps like Klaviyo and Mailchimp, e-commerce platforms like Shopify and BigCommerce, and CRMs like HubSpot and Salesforce.\u003C/p>\u003Cp> \u003C/p>\u003Cp>In addition, you can connect any data source you have via a Custom API or by exporting data to Google Sheets or BigQuery and adding them as a source.\u003C/p>\u003Cp> \u003C/p>\u003Cp>With Whatagraph, you can connect more channels to one dashboard and have, for example, a hybrid web analytics dashboard and email marketing dashboard in a single display or different tabs.\u003C/p>",{"id":651,"question":652,"answer":653},842,"Can you export data from Whatagraph?","\u003Cp>You can export data from Whatagraph as CSV files or Excel spreadsheets.\u003C/p>",{"id":655,"question":656,"answer":657},843,"How can you share a Whatagraph dashboard?","\u003Cp>The best way to share a Whatagraph dashboard is via a live link for on-demand access. This way, your clients or stakeholders can always be in the loop with the key marketing metrics by looking at near-real time data. They can hover over individual widgets to reveal more data or change the date range to compare the results from different periods.\u003C/p>\u003Cp> \u003C/p>\u003Cp>Alternatively, if your clients prefer static PDF reports that can be archived, you can automate sending via scheduled emails.\u003C/p>",{"id":659,"metaTitle":660,"metaDescription":661,"addNoIndex":31,"canonicalURL":31,"metaImage":662},881,"Online Marketing Dashboard for Fast Data Insights","Use our online marketing dashboard to track and share actionable insights from all your clients' digital marketing channels in one place with just a few clicks.",{"id":663,"name":664,"alternativeText":665,"caption":31,"width":666,"height":667,"formats":668,"hash":678,"ext":670,"mime":673,"size":679,"url":680,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":681,"updatedAt":682},7587,"Whatagraph meta image.webp","Whatagraph marketing data platform",1200,628,{"thumbnail":669},{"ext":670,"url":671,"hash":672,"mime":673,"name":674,"path":31,"size":675,"width":676,"height":677},".webp","https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_meta_img_o_1_d13988ad3c.webp","thumbnail_meta_img_o_1_d13988ad3c","image/webp","thumbnail_meta_img_o_1.webp",3.21,245,128,"meta_img_o_1_d13988ad3c",30.54,"https://s3.us-east-2.amazonaws.com/whatagraph.com/meta_img_o_1_d13988ad3c.webp","2023-01-25T06:49:48.731Z","2025-03-28T05:49:10.130Z",{"pagination":684},{"page":5,"pageSize":129,"pageCount":5,"total":5},{"data":686,"meta":931},{"id":5,"title":687,"createdAt":688,"updatedAt":689,"publishedAt":690,"logos":691,"logos_dark":843},"Trusted by 1,000+ marketing agencies and brands around the world","2023-01-18T20:54:29.366Z","2025-09-22T09:58:09.698Z","2023-01-18T20:54:31.552Z",[692,709,726,743,761,776,790,803,820,832],{"id":693,"name":694,"alternativeText":695,"caption":31,"width":696,"height":697,"formats":698,"hash":704,"ext":292,"mime":293,"size":705,"url":706,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":707,"updatedAt":708},15396,"Logo_Lactogal.png","Lactogal - 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Our small firm actually managed to onboard 2 new clients as a result of all the time we saved on managing data and reporting. The customer service is also really helpful and easy to reach. 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And having the grid layout is much easier to stay consistent with than the free form setup that Data Studio has.","Nico T., Media Planner","https://www.capterra.com/p/146220/Whatagraph/reviews/Capterra___3744723/",{"id":962,"name":963,"alternativeText":31,"caption":31,"width":666,"height":666,"formats":964,"hash":970,"ext":292,"mime":293,"size":971,"url":972,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":973,"updatedAt":973},10664,"Nico T..png",{"thumbnail":965},{"ext":292,"url":966,"hash":967,"mime":293,"name":968,"path":31,"size":969,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Nico_T_196795fc9b.png","thumbnail_Nico_T_196795fc9b","thumbnail_Nico T..png",2.21,"Nico_T_196795fc9b",6.31,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Nico_T_196795fc9b.png","2023-05-04T08:51:35.051Z",{"id":66,"comment":975,"reviewed_by":941,"author":976,"author_link":977,"author_image":978},"The system has standard templates that are easy and fast to use. Also you can build your own report with lightning speed.  It is very easy to use, has a lot of integration, and let get started very fast.","Rasmus Bernt K., External Senior Management Consultant","https://www.capterra.com/p/146220/Whatagraph/reviews/Capterra___1862731/",{"id":979,"name":980,"alternativeText":31,"caption":31,"width":748,"height":748,"formats":31,"hash":981,"ext":982,"mime":983,"size":984,"url":985,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":986,"updatedAt":986},10643,"person1.jpeg","person1_5796eec77e",".jpeg","image/jpeg",2.47,"https://s3.us-east-2.amazonaws.com/whatagraph.com/person1_5796eec77e.jpeg","2023-05-02T10:19:17.930Z",{"id":70,"comment":988,"reviewed_by":941,"author":989,"author_link":990,"author_image":991},"We love Whatagraph - we would definitely recommend and our account manager is great! I love how easy this tool is to use, everyone on the team finds it much more user-friendly than other dashboards. Integration was easy, we sent some example reports to the team who duplicated these for us. We literally had to log in and send it to our clients!","Stephanie S., Digital Director","https://www.capterra.com/p/146220/Whatagraph/reviews/Capterra___3749673/",{"id":992,"name":993,"alternativeText":31,"caption":31,"width":666,"height":666,"formats":994,"hash":1000,"ext":292,"mime":293,"size":1001,"url":1002,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":1003,"updatedAt":1003},10665,"Stephanie S..png",{"thumbnail":995},{"ext":292,"url":996,"hash":997,"mime":293,"name":998,"path":31,"size":999,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Stephanie_S_7d6caa2d1e.png","thumbnail_Stephanie_S_7d6caa2d1e","thumbnail_Stephanie S..png",5.16,"Stephanie_S_7d6caa2d1e",8.18,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Stephanie_S_7d6caa2d1e.png","2023-05-04T08:51:53.091Z",{"id":21,"comment":1005,"reviewed_by":941,"author":1006,"author_link":1007,"author_image":1008},"We are showing our clients the work that we're doing for them and this is incredibly important for our clients ROI. 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Even my junior project managers are capable of making campaign reports in minutes. 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I especially like the automated report function, so I don't have to check on the same thing repeatedly.","Orsolya S., Online Marketing Manager","https://www.capterra.com/p/146220/Whatagraph/reviews/Capterra___1855164/",{"id":1060,"name":1061,"alternativeText":31,"caption":31,"width":666,"height":666,"formats":1062,"hash":1068,"ext":292,"mime":293,"size":1069,"url":1070,"previewUrl":31,"provider":296,"provider_metadata":31,"createdAt":1071,"updatedAt":1071},10669,"Orsolya S..png",{"thumbnail":1063},{"ext":292,"url":1064,"hash":1065,"mime":293,"name":1066,"path":31,"size":1067,"width":445,"height":445},"https://s3.us-east-2.amazonaws.com/whatagraph.com/thumbnail_Orsolya_S_e0b5a0f127.png","thumbnail_Orsolya_S_e0b5a0f127","thumbnail_Orsolya S..png",5.33,"Orsolya_S_e0b5a0f127",10.14,"https://s3.us-east-2.amazonaws.com/whatagraph.com/Orsolya_S_e0b5a0f127.png","2023-05-04T08:52:55.302Z",{},1759916780456]